Top of Germany
“We take you to the top of Germany” – that was the promise to members of Accor’s ALL – Live Limitless loyalty program. The experience began with a scenic cable car ride to Germany’s highest peak, the Zugspitze. Upon arrival, guests were greeted by walk acts, fine wines, finger food, and a spectacular four-country view.
Zugspitze, 100 PAX
Incentive, Sustainable
Through interactive walk acts and QR-code activations, guests explored the rich history, traditions, and cultural diversity of the surrounding region. This layered storytelling gave new depth to the panoramic setting, turning the natural landscape into an immersive cultural backdrop.
As the sun began to set, the sky cleared, and guests enjoyed a moment of serenity above the clouds. A gourmet dinner was served, paired with carefully selected wines from neighboring countries. The evening was accompanied by a breathtaking acoustic trio and a dynamic pole performance, concluding with an intimate acoustic concert by singer Alice Merton – a powerful ending to an unforgettable mountaintop event.






